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Digital Marketing & AI Growth Specialist

Hyderabad, Telangana, Indiafull-timeOrbitNexa TechnologiesApply by 30 Oct 2026
Posted 6 Oct 2026Applications close 30 Oct 2026

About the role

OrbitNexa is looking for a Digital Marketing & AI Growth Specialist to drive digital marketing, lead generation, and growth initiatives across BFSI, Healthcare, E-commerce, and Enterprise Technology. The ideal candidate should be a hands-on marketer with strong knowledge of AI-powered marketing, performance marketing, SEO, content, marketing automation, and B2B lead generation. You'll work closely with the leadership, sales, product, and technology teams to build campaigns that generate qualified leads and measurable business opportunities. What success looks like: - Consistent generation of qualified B2B leads. - Growth in MQLs and SQLs across target industries. - Improved organic visibility and website conversions. - Successful AI-powered marketing automation. - Improved campaign ROI and reduced cost per qualified lead. - Measurable contribution to OrbitNexa's sales pipeline.

What you'll do

  • Develop and execute digital marketing and growth strategies across BFSI, Healthcare, E-commerce, and Technology.
  • Plan and manage campaigns across Google Ads, LinkedIn, Meta, email, and other digital channels.
  • Build B2B lead-generation and Account-Based Marketing (ABM) campaigns.
  • Identify target companies, decision-makers, buyer personas, and market opportunities.
  • Leverage ChatGPT, Claude, Gemini, Perplexity, and AI agents for research, content, personalization, and campaign optimization.
  • Build marketing automation workflows using n8n, HubSpot, Zapier, Make, or similar platforms.
  • Drive SEO, GEO, and AEO initiatives to improve OrbitNexa's online visibility.
  • Create landing pages, blogs, case studies, whitepapers, social content, and campaign materials.
  • Track campaign performance, leads, conversions, CPL, ROI, and pipeline contribution.
  • Continuously test and optimize campaigns to improve lead quality and marketing ROI.

What we're looking for

  • 3–7 years of experience in Digital Marketing, Growth Marketing, Performance Marketing, or B2B Marketing.
  • Strong hands-on experience with Google Ads, LinkedIn Ads, SEO, SEM, and lead generation.
  • Strong understanding of BFSI, Healthcare, E-commerce, or Technology/SaaS marketing.
  • Practical experience using Generative AI and AI automation tools.
  • Knowledge of GA4, Google Tag Manager, Search Console, CRM, and marketing automation.
  • Understanding of SEO, GEO, AEO, conversion optimization, and analytics.
  • Experience with LinkedIn Sales Navigator and B2B prospecting is preferred.
  • Strong analytical, communication, content, and campaign-management skills.
  • Ability to independently plan, execute, measure, and optimize campaigns.
  • A strong results-oriented and experimentation mindset.

You'll achieve more at OrbitNexa You'll work on AI, cloud, enterprise technology, healthcare, and BFSI initiatives while experimenting with emerging AI and marketing technologies. You'll have the opportunity to directly influence OrbitNexa's brand, digital presence, and business growth. OrbitNexa is an equal opportunity employer committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and, opportunities to grow within an inclusive and diverse environment. We encourage applications from all suitably qualified persons irrespective of, but not limited to, their gender or genetic information, sexual orientation, ethnicity, religion, social status, medical care leave requirements, political affiliation, people with disabilities, color, national origin, veteran status, etc., We consider all applications based on merit and suitability to the role. Personal data held by the Company relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.